London’s supersized pop-up shop Mama Brown’s Pop-Up Experience, on Chelsea’s King’s Road, is back until 10th December. Transforming the Victorian postal sorting warehouse on King’s Road into a Christmas grotto, the shopping extravaganza will give visitors a glimpse into the eclectic and fashionable world of Suzi Almulla Brown, a.k.a. Mama Brown.

Snaking through the corridors of the warehouse space, will be over 80 carefully chosen emerging to established designers and artists from all over the world. Among the stalls will be cashmere from Tania London; men’s leather goods from Mark/Giusti; women’s ready-to-wear from Chagoury Couture and House of Ronald; artisan-crafted fashion and accessories from the Muzungu Sisters, luxe beachwear from Emmanuela Swimwear, sculpture from Guy Haddon Grant, cult fashion and accessories from Year Zero and Funky Bling; bespoke headpieces by Floronets; quirky furniture from DN Design; paintings from Reem Nazir; chandeliers and floor lamps from Vistosi; perfume and candles from Coqui Coqui; mid-century furniture from Noel Douglas; statement jewellery from WonderLuk, Maha Lozi and Jade Jewellery and designer babywear from Karen Brost London. On top of that, Neville Hair & Beauty will be setting up a pop-up beauty centre to look after hair, makeup and nails for shoppers.

25 November – 10 December 2014; 11:00am – 7:00pm, Monday – Sunday
232 King’s Road, Chelsea, London SW3 5RL; mamabrowns.net

SPONSORED ARTICLE