BOMPAS & PARR LAUNCH THE BRITISH MUSEUM OF FOOD
A new foodie institution is coming to the capital!
On 23 October, Bompas & Parr, the leaders in contemporary food design and flavour-based experiences, will open the British Museum of Food for three months. It will be located across two floors of a building at Borough Market while the founders look to find a permanent home for for their exhibit.
It will embrace the museum’s motto of ‘From Field to Table, Mouth… and Beyond’ and will include a number of unique experiences.
Be the Bolus: the Peristalsis Experience is an immersive digital journey into the body, using footage obtained from working with consultant gastronenterologist Dr Simon Anderson. Then there’s Choco-Phonica – where visitors are asked to experience the taste of chocolate against the medium of sound and The Butterfly Effect – a walk-through tropical butterfly experience that tells the story of the unsung heroes of pollination.
The exhibition will also unveil a selection of historical menus and will showcase food as art in the Atelier of Flavour, where artists have recreated the iconic English Breakfast out of unusual materials.
‘This has long been an aspiration of the studio and we’re delighted to have been able to assemble a stellar cast to help us bring this to life,’ said founding partner Harry Parr. ‘And where better than the spiritual home of London’s food culture?’
The museum follows Alcoholic Architecture – a walk-in cloud of breathable cocktail – which opened at Borough Market in July.
The Museum of British Food will open on 23 October at One Cathedral Street, Borough Market, SE1 9DE. Tickets are £5 for adults and £4 for children (under 16 years). Opening hours are Wednesday – Friday 12 – 6pm; Saturday 10am – 6pm; Sunday 10am – 5pm. Find out more at bompasandbarr.com/britishmuseumoffood