Luxury Living: Foster +Partners Designed Development Now on Sale

Foster + Partners’ landmark development Principal Tower combines the culture of Shoreditch with the sleek smartness of  London’s financial district… 

Photo: Foster + Partners

The recently completed project is the first residential complex in London that has been designed by the world renowned architects, Fosters + Partners whose projects include the likes of Ernest & Young Riverside, City Hall and The Gherkin.

Principal Towerdeveloped by Concord London and Brookfield Properties, is located on the border of Shoreditch and the City of London. 

Principal Tower and Place, Shoreditch, designed by Foster+Partners. Photo: Nigel Young

One of London’s tallest residential building at 162 meters, this impressive development enjoys spectacular views from east to west, giving a truly panoramic view of London’s historic skyline. 

The tower is part of Principal Place, a mixed-use scheme made up of 600,000 square foot of commercial space, already home to Amazon UK, 20,000 square feet of retail space, a half-acre public piazza and 250,000 square feet of residential space. 

The tower is made up of 299 luxury apartments and penthouses and is the latest in a string of skyline-defining buildings designed by Foster + Partners.  

Principal Tower and Place, Shoreditch, designed by Foster+Partners. Photo: Nigel Young

Each apartment in the tower has been meticulously finished to the highest standards of interior design and attention to detail, punctuated by handcrafted elements that have been sourced locally from Shoreditch designers and manufacturers. 

Principal Tower is not just a home, but a desired lifestyle choice, with vast amount of amenities available for residents to enjoy.

Residents will have access to an edgeless infinity pool, a spa, a state-of-the-art gym that overlooks the piazza, a resident’s lounge and even a cinema.

A 24-hour concierge service is available to all residents, almost akin to a five star hotel. 

Principal Tower and Place, Shoreditch, designed by Foster+Partners. Photo: Nigel Young

The lobby is also home to an over seven-tonne staircase, impressively assembled and finished on site. 

Thanks to its location in Principal Place, residents have a wide range of food and retail facilities to explore, including The Allegory, Polu Poke, Little Farm, Camino, BLOK, Black Sheep Coffee and Vagabond wines.

With place making at the forefront, Principal Place also hosts a regular calendar of art activations and pop-up events.

Most noticeably, the installation of a giant blue steel 1.2 tonne sculpture by artist James Burke.   

New to the area is the Light Bar, a recently opened modern British bar and restaurant set in a refurbished Victorian power station which sits on Principal Place. 

Principal Tower and Place, Shoreditch, designed by Foster+Partners. Photo: Nigel Young

With lovingly restored interiors set across three floors, the new restaurant, bar and outdoor terrace promises to become a social and culinary destination for good times. 

Principal Tower has excellent transport links and benefits from five major transport hubs all within walking distance, including Liverpool Street station, which is only a five minute walk away.  

Luxury apartments at Principal Tower in London are for sale now. To find out more, visit principaltower.com or call 020 3883 3333.