A Pop-Up Doughnut Playground is Headed for London
Partial to a doughnut? Of course you are, you’re only human. But did you ever dream that the words ‘doughnut’ and ‘playground’ would meet? Buckle up Londoners, your sugary sweet dreams are about to come true…
A two-day doughnut playground experience is headed for Leicester Square this March.
Yes, you read that right: Doughnut giants Krispy Kreme are building the grownup playground of dreams – entered through the middle of a doughnut – to launch its new Original Filled range.
The thoroughly Instagrammable doughnut playground-cum-shop, where the walls drip with chocolate and caramel, will feature a ‘lucky dip’ porthole that delivers Krispy Kreme’s new Original Filled doughnuts.
The sweet treats will come in five flavours – chocolate hazelnut spread, salted caramel, raspberry, custard and a secret, limited-edition flavour exclusive to the event.
The #MagicInTheMiddle doughnut playground will pop up from 8-9 March (open 10am-8pm on Friday 8 March, and 11am–6pm on Saturday 9 March) at 5 Great Newport Street WC2H 7JB. Admission is free and doughnuts are priced £1.90.
Can’t make it? Click and collect your doughnuts via krispykreme.co.uk. Krispy Kreme’s Original Filled doughnuts will be available nationwide from 25 February-7 April.